Allianz Malaysia promotes road safety in conjunction with Lunar New Year celebrations
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In conjunction with the upcoming Lunar New Year celebrations, Allianz Malaysia held road safety advocacy campaigns in Kuala Lumpur, Johor Bahru, Langkawi and Kuching on 12 February to remind road users to take extra precautions during the festive season.
During the event, Allianz together with Jabatan Keselamatan Jalan Raya Malaysia (JKJR) were present at Lobi Menara DBKL 1 in Kuala Lumpur, Jalan Sutera Danga in Johor Bahru, Teow Soon Huat Mall in Langkawi and Kuching Sentral in Kuching. Campaigns were also held in front of St. Xavier's Institution along Lebuh Farquhar in Georgetown Penang and Mile 4, North Road in Sandakan on 8 February 2018.
“During the festive season everyone is excited to go home to their loved ones. At Allianz, we believe it is important for us to educate the public about road safety and play a role in creating safety awareness. Small reminders such as always buckling up and resting when tired ensure that safety is top of mind throughout their journey,” said Ng Siew Gek, Head of Allianz4Good of Allianz Malaysia Berhad.
At the location, motorcyclists were handed safety items including 3000 specially designed reflective stickers, 300 reflective windbreakers and 220 helmets, while 180 sets of shoulder pads, 300 safety hammers and 60 Child Safety Booster Seats were distributed to motorists.
Allianz Malaysia’s road safety advocacy campaigns emphasise the safety of motorcyclists as they hold the highest road fatality rate in Malaysia. For motorcyclists, the reflective stickers and reflective windbreakers offer improved visibility in low-light conditions, while unsafe helmets were exchanged with SIRIM-approved helmets.
As for motorists, the use of the car seatbelt shoulder pads, which feature the message “Drive Safely” and “Buckle Up”, can help to relieve the stress and chafing from the seatbelt strap. The safety hammer is a multi-tool that also functions as torchlight, beacon light, and seatbelt cutter which can come in handy in the event of a vehicle breakdown or road accident. Besides that, the Child Safety Booster Seat, which should be placed in the back seat of the car, will help boost the child’s sitting height. The booster seat is recommended for children who are under 135cm in height.
Allianz Malaysia has been advocating road safety since 2011 through initiatives such as the road safety education programme and road safety interactive campaigns at schools, and the road safety advocacy campaigns at accident prone areas. In collaboration with (JKJR), Allianz Malaysia has carried out 180 road safety campaigns and programmes nationwide with more than 454 Allianz Malaysia employees trained by JKJR as Road Safety Ambassadors.